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E - Commerce
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Customers today expect highly personalized shopping experiences, regardless of the channel or touch point.
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To stay competitive, companies are now focusing on delivering true omni-channel shopping and service experiences.
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While loyalty is a key factor, most companies lack the infrastructure to support this kind of customer experience.
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They require an infrastructure that unifies business applications and provides a single source of item, inventory, customer and order data to create seamless, channel-agnostic, and personalized experiences.
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